Follow-up post to ‘Why publishers need an integrated digital strategy’

July 13th, 2011 by Anna von Veh § 0 comments § permalink

My recent post received comments from Aramanc Consulting (thanks Aramanc), who also offered four principles for establishing an agile publishing program. One of Aramanc’s general comments was that it is difficult to understand “why publishers/production companies see ‘digital’ as a separate entity”, and why they still rely on using the PDF as the basis for a digital workflow. I consider these comments tangentially in this post. » Read the rest of this entry «

Why publishers need an integrated digital strategy

July 12th, 2011 by Anna von Veh § 2 comments § permalink

Recently, I’ve seen a couple of posts advocating that publishing companies should establish separate digital units that are given relative freedom to do their own thing; the implication being that the rest of the business carries on largely as before. I don’t agree with this approach, and here’s why. » Read the rest of this entry «

Say, aren’t books just wondrous data strings?

May 28th, 2011 by Zirk van den Berg § 0 comments § permalink

A book is a string of words, and reading is the experience of that data stream. For centuries, we wrote and read on paper. Then, somewhere in the 1980s, we started writing on screens. But we still read on paper for a decade or two. This is now changing with ebooks. » Read the rest of this entry «

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